Hi Congamyk,
If you say that he is a commercial musician, I will agree with you. Santana has had many great albums and flops. He has struggled many years as a musician in and out of the 'popular' music culture. I have been listening to Santana since I was in grade school. He has produced alot of Pop, but he is most remembered for the Latin/African/Rock style off the Moonflower and Abraksas albums. He exposed me to latin and africian music and I found a love for congas because of it. I applaud him for trying to bring several different cultures and musical tastes and artists together. It is true he did Supernatural and Shaman with the idea of hitting the pop charts and trying to influence a 'new culture' of teenagers away from the voilent music that is being listened to. I thought it was great that the album did so well.
I hate the label 'sell-out', it is so de-humanizing. Anyone who has a record released as to gamble and play with the money managers and producers that put the money up to sell and advertise and market an album. In the music industry it is very hard to get the attention or get a contract to even get a record deal, so over half of the artists who sign a contract give up alot of 'their original' ideas just to get one album produced on the hopes that the next time they will get to have more control. There are very few 'artist's that don't have to 'sell-out' in order to get a shot at making it.
As far as being a traditional "latin" musician, he is not. I think of him as one of the greatest, because he puts together a great bunch of musicians and writers and he tries to bring people together. He preaches love and peace and harmony in the world and this to me makes him great.
Peace,
Congabebe
